The Miami Dolphins Drive Mobile Wallet Usage
The Miami Dolphins team/venue app, powered by Venuetize, provides fans with a robust experience – whether they are at home or taking in a game at Hard Rock Stadium.
During the 2017-2018 season, the Dolphins launched a new app feature designed to increase mobile wallet usage and fan engagement. Now, any fan tailgating at the stadium can order and pay for tailgate supplies straight from the app.
Dolphins’ Season Ticket Members who use their mobile wallet at point of sale terminals at Hard Rock Stadium also enjoy 10 percent off every purchase, enjoying even more incentives.
Within the first season of offering the tailgate service, mobile wallet usage increased 150 percent, giving the Dolphins more insights and information about their fans, their preferences, and their habits.
Learn more about the Miami Dolphins team/venue app here.