LAFC Offers a Mobile-First Experience
As part of LAFC’s inaugural season – and the opening of the team’s new home, Banc of California Stadium – the Club wanted to take a mobile-first approach to every aspect of the guest experience. LAFC has partnered with leading technology vendors on everything from stadium infrastructure and connectivity, to the team’s mobile application, which is developed by Venuetize.
As fans interact with the club during the season, they are able to utilize content such as team info, stats, and mobile video for following the action. Guests visiting Banc of California Stadium have the ability to utilize mobile ticketing, through our integration with Ticketmaster, the Venuetize Mobile Wallet, and Mobile Ordering and Express Pick-up for Food and Beverage.
The Club continues to drive downloads and engage fans through a range of marketing initiatives, including a Virtual Tailgate where fans can chat with each other, view live football pregame show for insights on the match, and more.
Download the LAFC mobile app on the App Store and Google Play here.
“By using the Venuetize platform for the LAFC mobile app, we have the flexibility to integrate solutions from all of our partners with amazing speed and agility. They’re always working with me to push the limits and add new integrations to keep us ahead of the curve.”
– Christian Lau, Chief Technology Officer, LAFC